We were commissioned to create the new membership pack for PrivateFly: an exclusive gift sent to all members of their flagship service.

The chosen concept featured a beautiful data-generated flight path visual that was built using the most frequent routes travelled.

It underpinned their core offer and elevated the packaging to a more distinctive, bespoke experience for each recipient.

The pack was complemented further with the addition of individually monogrammed travel accessories by Smythson of Bond Street.